Santa Barbara, CA – July 31, 2025

CENTURY 21 Masters, a subsidiary of Full Realty Services, is thrilled to announce the grand opening of its new luxury branch, CENTURY 21 Masters Luxury, located at 165 State Street, Santa Barbara. This rebranding highlights the company’s unwavering commitment to excellence in the luxury real estate market, a dynamic and lucrative sector in the Santa Barbara region.

The newly upgraded office features a striking new look with updated signage and colors, establishing a bold presence for the agency. Under the leadership of Randy Thompson, Chief Executive Officer; Keith Thompson, Chief Operating Officer; and Matt Thompson, Chief Experience Officer of Full Realty Services, the team is poised to elevate services and drive success in the luxury market.

This rebranding brings a host of benefits to agents, including access to a comprehensive suite of professional marketing materials such as customized business cards, for sale and open house signs, listing and buyer presentation templates, just listed/just sold postcards, social media post templates, and email signatures. Agents also gain from advanced training programs tailored to enhance skills, exclusive networking opportunities to connect with industry leaders, and cutting-edge technology solutions to streamline operations and improve client engagement. These resources enable agents to craft a cohesive brand identity, attract high-end clientele, and maximize their earning potential in the luxury segment.

About CENTURY 21 Masters Luxury

CENTURY 21 Masters Luxury, a division of Full Realty Services, is dedicated to delivering exceptional real estate services in the luxury market, combining expertise with a modern approach to meet the needs of discerning clients in Santa Barbara and beyond. Additionally, Full Realty Services and this office extend their offerings through 21st Century Lending, providing tailored lending services to support clients’ financial needs, and 21st Century Property Management, offering comprehensive property management solutions to ensure seamless investment oversight.